"It’s child’s play" : this ultra-easy to apply sunscreen has become the favorite step in my routine

The sun is beating down, the subway is getting hot, the makeup is starting to shift and the last thing you want is to pull out a sticky cream in front of everyone. However, dermatologists constantly repeat: sun protection does not stop in the morning. She must follow the rhythm of the day.

A portable format sold at Sephora. Small, discreet and designed for express touch-ups, this sun stick promises invisible application without white marks or greasy effect.

Unseen Sunscreen Stick SPF 30, the sunscreen stick designed for quick touch-ups

We all know that delicate moment when we should reapply SPF but everything seems complicated. The foundation is already on, the skin is starting to produce sebum and the hands are not necessarily clean. Result: most sun protection stays at the bottom of the bag.

Super goop! relies on a formula capable of circumventing this problem. Its Unseen Sunscreen Stick SPF 30 takes up the spirit of its famous Unseen Sunscreen™ in a solid format that is much more practical to carry. The product promises a natural, velvety finish that helps reduce skin shine.

The real argument that attracts attention remains above all its application on makeup. The stick glides directly onto the skin without significant transfer and without having to rub for several minutes. A characteristic that can clearly appeal to those who avoid re-applications for fear of ruining their makeup.

Another important detail: the product announces a completely invisible finish. No white film, no plaster effect around the face, even on darker skin tones. A point that has become almost essential today for users of sun protection.

Why are sun sticks so popular before summer?

Sun sticks have been enjoying a real moment of popularity in recent seasons. And this success is no coincidence. Their compact format perfectly meets new beauty uses: products that are quick, easy to transport and simple to use anywhere.

On a train, on the terrace of a café or between two meetings, taking out a stick seems much less restrictive than a classic tube. Simply remove the cap, twist the base of the packaging and then apply the product generously to the face.

Super goop! recommends using the Unseen Sunscreen Stick™ after the usual skincare routine and then repeating the application during the day if necessary. The instructions remain deliberately simple:

• Remove the cap and remove the transparent plastic disc placed above the stick

• Turn the base of the package to remove the material

• Apply generously and evenly to the face

This simplicity also explains why the sticks are so attractive to people who tend to forget their daily SPF. The gesture becomes rapid, almost automatic.

A nomadic format that fits new beauty habits

Hybrid products capable of simplifying routines have taken a huge place in bathrooms. Between busy days, travel and the search for comfort, consumers are now looking for discreet and easy-to-wear textures.

With its invisible finish and its ultra compact format, the Unseen Sunscreen Stick SPF 30 is exactly in line with this trend. It is aimed at fans of light makeup as well as those who want to avoid the greasy effect often associated with traditional sun protection.

The product may also appeal to travelers or people who spend a lot of time outdoors during the summer. Its small size easily fits in a handbag, pocket or cabin toiletry bag.

Obviously there remains the question of price. At 29.90 euros for 20 grams, the Supergoop! is placed in a premium range. But the brand is clearly banking on the user experience and practicality to convince those who want sun protection that is easy to reapply on a daily basis.

Photo credit: @anettaberi_