There are sneakers that we immediately forget, and then those that trigger the question: where do they come from? This summer, the pair that the sharp girls are talking about comes not from a giant, but from a discreet Spanish brand, Alohas, with a much desired retro sneaker.
For many, white sneakers worn over and over became boring: we saw them everywhere, with every outfit. Some opted for chic white ballerinas, others for Crocs-style resin clogs. There remains one desire: keep comfort, but find a truly unique pair.
Why these still confidential sneakers attract all eyes
Fashionistas who can no longer stand their painted sneakers want alternatives that maintain comfort while changing the silhouette. Bright white ballerinas and colorful clogs have already paved the way for more surprising shoes. The message is clear: well-being comes before the old codes of strict elegance.
In this setting where the UFO from the gardening department rubs shoulders with Audrey Hepburn or Brigitte Bardot-inspired ballerinas, a retro sneaker is gaining ground: the Tb.490 Rife from Alohas. Still very confidential, it ticks the box of the coolest sneakers of the moment without already being seen everywhere.
Tb.490 Rife by Alohas: the retro sneaker that changes everything
The Tb.490 Rife takes the slim silhouette of the basketball models, with a signature beige sole which gives it an immediate vintage look. Its design evokes both the skater universe and a more conservative preppy wardrobe, versatile enough to wear from morning to evening.
In terms of colors, the sneaker is available in nearly twenty versions: pink and red suede, silver leather, pony print, models decorated with frills… Each variant has a different personality. Between 130 and 230 euros depending on the finish, it competes with the cult models of sneaker game moguls while remaining very little seen.
Alohas, responsible manufacturing and easy-to-wear sneakers
Behind this it-sneaker, a story that speaks to buyers who are attentive to the impact of their clothes. Created in 2015 in Hawaii, Alohas is based in Barcelona, where it manufactures its shoes from natural leathers supplied by certified partners and favors pre-ordering to limit overproduction.
Concretely, the Tb.490 Rife is put on like an everyday sneaker but immediately changes the tone of an outfit. With wide jeans and a blazer, it adds an office look. With a flowing dress or denim shorts, it reinforces the cool spirit. And then, they actually stop you in the street.
Are the Alohas Tb.490 Rife sneakers comfortable?
Yes, their slim basketball-inspired silhouette and soft beige sole provide pleasant support, suitable for a whole day in the city.
What is the price of the Alohas Tb.490 Rife sneakers?
Depending on the variation chosen, the pair costs between 130 and 230 euros, with materials ranging from colored suede to silver leather.
Where and how are Alohas sneakers made?
Alohas is based in Barcelona, where the shoes are made from natural leathers from certified suppliers, with a pre-order system limiting overproduction.
