Sometimes all it takes is a few trips in the shower to start monitoring your color in the mirror. The highlights appear less luminous, the hair less vibrant and the effect obtained after coloring already seems more distant.
This shampoo targets precisely this problem. Offered in a 400 ml bottle at 16.80 euros, this treatment is aimed at women and men who wish to take care of their colored or highlighted hair.
Elseve Color-Vive focuses on 84% color preservation
The formula combines pure vitamin CG and UV filters to nourish the hair and help protect its color against external aggressions. L’Oréal Paris announces up to 84% color preserved after 40 shampoos and hair 10 times more nourished.
These figures deserve clarification: the performances communicated by the brand are associated with the use of the Color-Vive routine including shampoo, conditioner and mask. If you want to get closer to the announced results, shampooing is only the first step in the ritual.
The benefit is easy to understand after coloring: instead of using a general shampoo, you choose a treatment formulated specifically to accompany the hair whose intensity and shine you wish to maintain.
Vitamin CG and UV filters to protect colored hair
The presence of UV filters responds to another difficulty encountered by colored hair: it is not only faced with repeated washing. External attacks can also contribute to the gradual loss of their shine.
Color-Vive therefore seeks to combine protection and nutrition in a daily gesture. The formula aims for silkier hair and revived color, with use suitable for both fully colored hair and highlights.
Its use does not change your habits: apply the shampoo to wet hair, massage your scalp then rinse carefully. L’Oréal Paris then recommends completing the routine with Color-Vive treatments, including the Color Protection mask.
A 400 ml Elseve Color-Vive shampoo designed to last
With its 400 ml format, the shampoo can easily find its place in a regular routine after coloring. Its bottle is also advertised as being made from 100% recycled plastic.
You will therefore find several targeted characteristics in a single product: a formula for colored or highlighted hair, pure vitamin CG, UV filters and a treatment designed to maintain the vibrancy of the color wash after wash.
At 16.80 euros per 400 ml bottle in the offer indicated, Color-Vive is especially aimed at you if the duration of your coloring becomes a concern from the first shampoos. And to benefit from the performance figures announced by L’Oréal Paris, it is the complete Color-Vive routine that you should keep an eye on.
1. What hair is Elseve Color-Vive Shampoo for?
L’Oréal Paris Elseve Color-Vive shampoo is designed for colored or highlighted hair. It aims to preserve the intensity and vibrancy of color while providing nutrition to the hair.
2. How long does Elseve Color-Vive protect color?
L’Oréal Paris announces up to 84% color preservation after 40 shampoos. These performances are associated with the use of the Color-Vive routine including shampoo, conditioner and mask.
3. Why does Elseve Color-Vive Shampoo contain UV filters?
UV filters are integrated into the formula to help protect colored hair from external aggressions. They accompany the action of pure vitamin CG in order to preserve the radiance of the coloring.
4. How to use L’Oréal Paris Elseve Color-Vive shampoo?
Apply the shampoo to your wet hair, massage your scalp then rinse thoroughly. The brand recommends complementing this use with other treatments in the Color-Vive range.
5. What is the capacity of Elseve Color-Vive shampoo?
The product presented in the article contains 400 ml of shampoo. Its bottle is advertised as being made from 100% recycled plastic.
