For fans of pastry and pop culture, fall 2026 will inevitably revolve around Pierre Hermé. The chef prepares a season like a show, with a program that is still largely kept secret. And curiosity rises.
A major figure in French pastry, crowned best pastry chef in the world in 2016, over nearly 50 years he has built a network of around 110 boutiques and is working on a UNESCO dossier for French pastry know-how.
A 2026 back-to-school season designed for Pierre Hermé boutiques
After recent openings in Jakarta and Tashkent, Maison Pierre Hermé announces several new addresses for the start of the 2026 school year. Cafés, café-restaurants, pastry shops and macaroons and chocolates make up a network designed as a collection of experiences.
This global network is rooted in a journey started at Gaston Lenôtre, then the first boutique opened in Tokyo in 1998, writes Radio France. In 2001, his arrival in Paris established the man whom Vogue nicknamed .
An already very busy year 2026
On January 20 and 21, 2026, Pierre Hermé sponsors the Trophée International de la Pâtisserie Chocolaterie Française in Lyon, during Sirha Bake & Snack. On February 9, he launched the exclusive The Jardin Peranakan macaron in Singapore at Resorts World Sentosa.
In the spring, he chaired the second edition of Festi Bocca, on April 25 and 26 in Bonifacio, a major Corsican gastronomic event announced for around 20,000 visitors. The 2026 agenda was therefore already busy well before the start of the school year.
Celine Dion, Sofia Coppola and the Briotone
According to Food et Sens, the 2026 school year will see Pierre Hermé associated with Céline Dion concerts, with a dedicated gourmet offering whose outlines are not yet public. A collaboration with director Sofia Coppola has also been announced.
Still according to Food et Sens, this period will mark the birth of Briotone, a new signature creation whose recipe remains confidential. The name already evokes brioche, panettone and perhaps a musical tone, a discreet nod to the link with Celine Dion, which gourmands are already waiting for.
When will Pierre Hermé’s 2026 return to school take place?
It corresponds to the 2026 fall season, without precise dates communicated at this stage by the House, for the various launches announced.
What is Briotone by Pierre Hermé?
The Briotone is announced as a new signature creation for the 2026 school year; its composition has not yet been detailed.
How many Pierre Hermé boutiques do you have around the world?
The figures mentioned for 2026 speak of around 110 Pierre Hermé Paris boutiques spread between France, Europe and Asia.
