Seeing a MAC lipstick priced at over $700 on a resale platform is surprising. This nude tube from a capsule collection found itself, in a few weeks, at the heart of a real virtual treasure hunt. How could a public price of only $27 be multiplied to this extent?
Behind this outbreak, we find the MAC Underslept lipstick, from the Nocturna collection by MAC Cosmetics. Launched as a limited edition in fall 2025, it disappeared from shelves almost instantly, fueling frustrations, FOMO and a rush to the resale market.
MAC Underslept lipstick: the limited edition that freaks you out
Officially sold for $27 for 3.5 g, this lipstick belongs to the M·A·Cximal Silky Matte range. Its formula is presented as very long-lasting, with color coverage for up to 12 hours and hydration claimed for up to 8 hours, while remaining comfortable on the lips.
The Underslept shade is described as a warm autumnal beige, in the big trend of sophisticated nudes. It forms a trio with Stone and Cafe Mocha, two other autumnal shades, Stone also being out of stock. The Nocturna packaging, specially created for this limited edition, reinforces the collector’s item effect.
How the MAC Underslept went from $27 to over $700
Available since September 1, 2025, Underslept was quickly marked “sold out” on the MAC Cosmetics website, then at retailers like Nordstrom. Occasional restockings did take place, but often sold out within a few minutes according to customer testimonials on networks and forums.
Due to lack of stock, many have turned to the secondary market, on platforms like eBay, Mercari or Poshmark. There, this $27 lipstick frequently sells for between $100 and $150, or around $90 to $135, and some ads go up to more than $700, illustrating a beauty speculation comparable to that of sneakers or concert tickets.
Where to find MAC Underslept today and what alternatives
To still obtain it at its original price, the safest route remains the official MAC circuit. Localized restockings have already been observed in certain countries. Subscribing to newsletters, activating “back in stock” alerts and keeping an eye on physical stores can allow you to come across a last copy without overpaying.
Second hand remains an option, but with caution: check the photos, favor platforms that offer buyer protection and be wary of extreme price differences. Many enthusiasts also turn to dupes close to Underslept, for example:
- Cafe Au Lait by Kim Chi, often cited as very similar in shade and matte finish.
- Cool matte nudes from Morphe or L’Oréal, mentioned by the community as avenues to test.
Combined with a well-chosen nude pencil, these alternatives allow you to rediscover the spirit of warm autumnal beige without going through auctions costing several hundred euros.
Why is MAC Underslept lipstick so expensive on resale?
The combination of limited edition, rapid out of stock, strong demand and visibility on the networks has created significant speculation, with resale prices sometimes very far from the original price.
What is the official price of MAC Underslept Lipstick?
The public price indicated by MAC Cosmetics for Underslept is $27 for a 3.5g tube, in the M·A·Cximal Silky Matte range.
Where can you still buy MAC Underslept at normal price?
The only chances of finding it at its official price remain occasional restockings on the MAC website, in certain brand boutiques or at a few selected resellers.
Are there any dupes of MAC Underslept Lipstick?
Members of the beauty community cite Kim Chi’s Cafe Au Lait and several cool matte nudes as visually close alternatives to Underslept.
